Effective Date: September 23, 2026
Last Updated: September 23, 2026

This Privacy Policy for Braymiller Builders of WNY Inc. ("we," "us," or "our") describes how we collect, use, disclose, and secure your personal information when you visit our website at braymillerbuilders.com, request home remodeling or construction services, or otherwise interact with us. We are committed to protecting your privacy and complying with applicable New York State data protection laws, including the New York SHIELD Act.

1. Information We Collect

We collect information that identifies, relates to, describes, or can be reasonably linked, directly or indirectly, to a particular individual or device ("personal information"). Depending on how you interact with our website or services, we may collect:

• Identifiers: Name, postal address, Internet Protocol (IP) address, email address, and telephone number.
• Commercial Information: Records of products or services inquired about, quoted, or purchased (e.g., project specifications, home improvement history, or consultation notes).
• Internet, Network, and Device Activity: Browsing history, search history, and interactions with our website or digital advertisements, collected via cookies, pixels, and other tracking technologies.
• Location and Geotagging Data: We collect general geographic location information derived from your IP address or device network connections when you visit our website. If you choose to enable location-sharing features, use map-based tools, or submit location-tagged media (such as project photos or check-ins), we may collect precise GPS coordinates and physical location data to better serve your remodeling needs within our service areas.
• Professional or Business Information: If you interact with us in a commercial or B2B capacity, we may collect company names, titles, and business contact details.

We obtain this information directly from you (when you fill out contact forms, call our office, or request an estimate) and automatically through standard website technologies.

2. Digital Analytics, Advertising, and Tracking Technologies

We utilize third-party tools, including Google Analytics and Google Ads, to understand website traffic, measure campaign performance, and optimize our marketing efforts.

• Cookies and Tracking: These tools use cookies, tracking tags, and pixels to collect standard internet log information and visitor behavior data in an anonymous form.
• Personalized Advertising & Geotargeting: Third-party vendors, including Google, use cookies and location indicators to serve relevant ads based on your past visits to our website and your geographic region.
• Opt-Out Choices: You can manage your ad preferences or opt out of personalized Google advertising by visiting Google’s Ads Settings (https://myadcenter.google.com/). You can also configure your web browser to refuse all or some browser cookies.

3. Text Messaging (SMS) Communications

If you opt in to receive text messages from Braymiller Builders of WNY Inc. (such as appointment confirmations, project updates, or customer service communications), we collect your mobile phone number, date/time of consent, and message history.

• Strict Confidentiality of Mobile Data: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.
• Exclusion of Opt-In Data: All categories of data sharing exclude text messaging originator opt-in data and consent; this mobile information will never be shared with any third parties under any circumstances.

4. How We Use Your Information

We use the information we collect for legitimate business and operational purposes, including:

• Fulfilling or meeting the reason you provided the information (e.g., providing home remodeling estimates, scheduling project consultations, or executing construction contracts).
• Providing, supporting, and personalizing our website, services, and customer experience.
• Processing transactions, managing leads through our CRM, and preventing fraud.
• Responding to inquiries, providing customer support, and communicating updates about your project.
• Delivering promotional content, marketing updates, and notices regarding our services (with options to opt out).
• Complying with legal obligations, court orders, and law enforcement requests.

5. Disclosure of Information to Third Parties

We do not sell, rent, or trade your personal information to third parties for monetary gain.

We may share your personal information with trusted service providers and contractors (such as CRM providers, project management platforms, IT support, and payment processors) who assist us in operating our business. These third parties are contractually bound to maintain the confidentiality and security of your information and are prohibited from using it for any purpose other than providing services to us (and strictly excluding mobile messaging consent data, as noted in Section 3).

6. Data Security and the New York SHIELD Act

In accordance with the New York SHIELD Act, Braymiller Builders of WNY Inc. implements and maintains reasonable administrative, technical, and physical safeguards designed to protect the security, confidentiality, and integrity of private information belonging to New York residents.

• Administrative Safeguards: We designate responsible personnel to oversee our security measures, train staff on data privacy, and vet our third-party vendors.
• Technical Safeguards: We utilize secure network controls, encryption where appropriate, and access restrictions to protect digital files and customer databases against unauthorized access.
• Physical Safeguards: We protect physical files, hardware, and office systems from unauthorized intrusion or theft.
• Data Disposal: We securely dispose of or delete personal information when it is no longer reasonably needed for business or legal purposes.

7. Your Privacy Choices and Access

You have choices regarding the information you share with us:

• Marketing Communications: You can opt out of receiving promotional emails from us at any time by following the "unsubscribe" instructions contained in those emails. To stop text messages, reply STOP to any text message you receive from us.
• Cookies & Location Services: You can modify your web browser settings to decline cookies, and you can adjust your device or browser settings to disable location-sharing permissions at any time.

If you have questions regarding what personal information we have on file for you, or if you would like to request updates or deletion of your information, you can contact us using the details below.

8. Changes to This Privacy Policy

Braymiller Builders of WNY Inc. reserves the right to amend this privacy policy at our discretion and at any time. When we make updates, we will post the revised policy on our website and update the effective date at the top.

9. Contact Information

If you have any questions, comments, or concerns about this privacy policy or our data practices, please contact us at:

Company Name: Braymiller Builders of WNY Inc.
Physical Address: 207 Lake Street, Hamburg, NY 14075
Website: braymillerbuilders.com
Email: sales@braymillerbuilders.com
Phone: 1-800-836-0890

Text Messaging Program Terms

• By checking the text message consent box on any Braymiller Builders of W.N.Y. Inc. form, you agree to receive text messages from us at the mobile number you provide. Messages relate to your project, including appointment scheduling, quote follow-ups and service updates, as well as promotions and special offers.
• Message frequency varies. Message and data rates may apply. Consent is not a condition of any purchase.
• To stop receiving messages, reply STOP to any message. To get help, reply HELP to any message or call us at (716) 646-5300. Carriers are not liable for delayed or undelivered messages.
• For information about how we handle your mobile information, see our Privacy Policy.